old
Rebecca Roebber grew up on the Oregon Coast in a rural and artistic community, she now currently resides in Seattle. She has traveled and lived all over the world: Argentina, South Korea, and Ecuador to name a few. While in Ecuador she worked with cooperative of Kichwa cacao farmers, these farmer connections led to a ten-year career in the chocolate industry.
For the last three years, she was the Marketing Director and COO at indi chocolate, a bean to bar, a direct-trade chocolate company located in Pike Place Market. She focused heavily on event marketing, introducing new audiences to the brand through fun and innovative events, in addition to creating a business and marketing strategy, product innovation, capacity building workshops for cacao farmers and social media outreach. She collaborated with local businesses and chefs such as Molly Moons, Onda Coffee, Babeland, Noble Oak Bourbon, Sugimoto Tea, and Jack’s Barbecue to create experience-based events that were revenue generating, increased sales and followers and created meaningful relationships with community members.
In 2018 Rebecca started Rebel Rose Consulting,Offering advice and expertise to improve, develop and enhance business strategies and community impact including: Marketing, storytelling, brand identity, HR, communications, operations, management, events, outreach, hiring, product innovation, budget strategy, and sustainable business practices.
She is currently pursuing a Sustainable Masters of Business at Presidio Graduate School, a school that takes a systems approach to changing the world.
Approach
I take a hands-on, holistic approach to working with businesses. Taking the time to understand the “ins and outs” of your business: including the people who work for you, the community that you work in, and the products/services you sell. I work with mission based businesses that strive to positively impact both the people and planet while also making a profit. It is my intention to guide and collaborate with to build a community around your brand.
I am passionate about working with women, minorities and businesses working to positively impact the world.
For Businesses :
- To be inspired
- Thrive building community
- That want to grow
- Who love to collaborate
- That think differently
- Always fresh ideas
What does sustainability mean to me?
I believe in the triple bottom line, companies should benefit people, planet and profit.
Services
Marketing Plan
A strategic approach that analyzes data while also using relevant and creative content to build a marketing plan that will engage with your audience. We will work together to come up with a 3 month at a time marketing plan.
- Custom template built out for your business
- Clear next steps
- Strategies for analyzing your impact
Social Media Strategy
Event Marketing and Curation
Event marketing is engaging, connecting and educating audiences to create relationships with people and businesses.
- Connect with community in innovative ways
- Engage with new audiences to create lasting relationships
- Collaborate with businesses an expand your horizon
- Educate community to help spread your mission
Elements of a Successful Event
- Generates revenue
- Interest and exposure from your community
- Creates return customers
- People connect with one another and enjoy themselves
- Generates good buzz and brings a new audience into your business
What is included
- Event production
- Event marketing
- Event strategy
- Event partnerships and collaborations
- Tips on event audience
- Event recaps
Website Analysis
- SEO analysis
- Copy editing and writing
Sustainability consultant
Branding Consultation
Content Creation
Stakeholder engagement- Customer analysis and employee analysis
One of the major marketing fails is not listening to your customer and your team. Internal marketing strategy is almost more important than marketing directed outside the company. Hiring, training and motivation gable employees needs to be a priority, 87% of employees are unhappy. These people are the true face of the business.